Growing Your Business in Europe

This is an article directed at those businesses outside the EU who are interested in either establishing a new business or growing an existing business. It is a good starting point with additional help and support provided by the site.

Extract:

"How many times have you wished for direct access to market specific information directly related to your business? With the right information you could make decisions quickly that were sound and potentially profitable for your business.
US based manufacturers looking at Europe often make the mistake of considering that the European market place, a “Common Market”, is similar to North American. How far from the truth this is. Europe is still fragmented by language, national boundaries, regional and religious variations which makes doing business in Europe a whole new “ball game”.
What about “English” as a common language you say. Consider that the USA and the UK both speak “English” as a national language but there are many differences, which leads to the saying “two countries divided by a common language”. There are many areas of misunderstanding between two such similar countries and you can expect many more when you include the other European countries that speak “English” as a second language."

The full article can be found at http://www.logistics-consultants.co.uk